RSS is a technology whose time has come. Five trends driving the demand for RSS include: 1. Spam controls As users have demanded better spam controls, ezines have lost favor. Many ezines are now scooped up by aggressive antispam measures before hitting users’ inboxes. RSS is already moving in to take the place of ezines. RSS is better suited to keeping site visitors aware of updates anyway: Site articles are best added one at a time. 2. Blogging The blogging phenomenon of the last few years introduced a great many people to RSS. RSS is the perfect technology for helping keep track of numerous websites. Internet users of all skill levels do not have time to check their favorite sites for the latest posts. 3. Upcoming Software Releases Recent releases of Firefox and Thunderbird have integrated RSS into many internet users’ everyday experience, but the upcoming releases of Internet Explorer v7 and Firefox v2 will bring RSS even closer to the average internet user. 4. Huge investments by Google, MSN, and Yahoo: MSN Search, MSN Spaces, Yahoo 360, My Yahoo, Del. icio. us, Flickr, Blogger and Google Desktop have all embraced RSS. 5. Laziness People want to find the easiest way to do things. We tend to seek out and use more efficient ways of performing tasks. RSS will simply catch on because it is one of those technologies that enables folks to have more free time!
: RSS(Real Simple Syndication) is the new technology on the block and is taking the Internet by storm as Internet marketers are hurrying to incorporate this new form of communication and technology into there existing online businesses to Maximize there exposure online with NEW and/or Existing customers. I recently received a post on my Blog from a fellow that inspired me to write this article since I found the nature of the topic important to ALL who are serious about getting the most out of there RSS feed and this new technology. I'm pretty sure you can guess what he ask from reading the headline of this article. Well... I did some research on what he had asked of me and came up with... "8 TOP Ways To Promote Your RSS/XML Feed For MAXIMUM Exposure" So, with that said, let's dive into the first and MOST important step to Maximizing your RSS feed for the exposure it deserves. Step #1. Build a dedicated webpage for your RSS feed. This is probably the most important part of getting the most out of your RSS feed, is by building your own dedicated webpage for your RSS feed subscription. The KEY here is to give your potential readers many options to adding Your RSS feed. The best way for me to illustrate this to you is by clicking on the link below that leads to my dedicated RSS feed subscription page so you can see first hand what you need to do to get yours started. Click here: internetwondersezine/rss_feed. html Did you notice all the different options I give? That's what you need to do. Now, for those of you who aren't so web savvy, don't worry, I have something for you that will auto-generate a RSS feed webpage for you within minutes if you already have a Blog or RSS feed. The service I'm talking about is called FeedBurner -- feedburner -- and is a free service for you to sign up for. Here's what my webpage through FeedBurner looks like so you'll have an idea of what yours will look like. feeds. feedburner/TheInternetWondersBlog Do you see all the options they give your potential readers to add your RSS feed to there RSS readers? Once you've accomplished one of the two options above your all set to start promoting your RSS feed for MAXIMUM exposure. Step #2. Add links to your RSS feed webpage on your website. This is yet just another way to pull your visitors towards your RSS feed webpage by simply adding Text or Graphic links to your existing webpages. Make sure you put them in Highly visible area's where your visitors will see your links. I would would put one at the top, middle and bottom of your website. This really depends on what kind of website you have so you'll have to use your own dicression. Here's what I have done on my website to give you an example. Click here: internetwondersezine Step #3. Add this HTML tag to your RSS feed webpage. Here's something you can add to all your websites webpages that will get the attention of Search Engines spiders to come on over and check out your RSS feed further. Simple add the following HTML tag to the
of your document: link rel="alternate" type="application/rss+xml" title="YOUR SITE TITLE RSS Feed" href="URL TO RSS FILE"/ (note: add this < in front of "link rel" and this > to the end after the forward slash /) Step #4. Some idea's if you have your own newsletter. If you have your own newsletter like I do, here's a couple ways to get your visitors to visit your RSS feed webpage. Add a link on your "Thank You" page that leads to your RSS feed webpage. Whether its a Text or Graphic link. The key here is to get your RSS feed link in front of your readers as much as possible to get them to add your RSS feed to there readers. The next one is, add a link inside your "Welcome" email that's sent out to your New newsletter subscriber after they've subscribed. This again, will give you another chance of getting them to add your RSS feed to there readers. Step #5. Put together a "Signature File". Here's another couple great ways to get your RSS feed webpage more exposure every time you send out an email or post to any online forums is by simply putting together a "Signature File". Now, every time you sent out an email to your list and/or business contact you can attached your "Signature File" at the end of every email you send. The same goes for online forums, every time you make a post or answer someone else's, your "Signature File" will be automatically attached. Your "Signature File" doesn't have to be a huge, a few enticing lines will do fine with your RSS feed URL. Step #6. Submit your RSS feed to RSS Directories and SE's. Another great way to give your RSS feed more exposure is by submitting it or them to RSS Directories and Search Engines. I've listed a few resources for you below to get you started with. - Feed Shark feedshark. brainbliss - Ping-O-Matic pingomatic - RSS Top 55 masternewmedia. org/rss/top55 Step #7. Write an article, if you write articles. This is a great way to get your RSS feed webpage in front of thousands of targeted readers absolutely FREE! Simply write an article on a HOT topic within your niche, and at the end of your article add an enticing, attention grabbing "Resource Box" that points to your RSS feed webpage URL. Step #8. Set-Up a PPC(Pay-Per-Click) campaign. For the last step to getting your RSS feed webpage Maximum exposure is to set-up a PPC campaign. By doing this you will be able to send HIGHLY targeted traffic to your RSS feed webpage that are hungry for the information you have to offer. The only downside to doing the PPC tactic is that it will cost you. And, this tactic solely depends on whether or not you chose to set-up an RSS feed webpage of your own. Now, I'm sure there are many others ways out there that could draw in more visitors to your RSS feed, but, these ones I just outlined in this article are the Best ones in my mind and are the ones I use. Well, this concludes the, "8 TOP Ways To Promote Your RSS/XML Feed For MAXIMUM Exposure", so, the only thing I have left to say to you is... Get Started!
As publishers have moved towards monetizing RSS feeds, their have been vibrant discussions as to whether advertisements in feeds are viable or whether they will drive subscribers away. At the end of the day while it appears that many are discussing the philosophical approaches to ads in RSS feeds few are taking the time to examine the options available for inserting advertisements in feeds. Ultimately the advertisements served are going to determine the success of RSS as an advertising medium. The ads served must be related to the content contained in the feed. If the RSS feed contains quality content, the ads are relevant, and the volume of ads is in balance with the volume of content served, advertising in RSS feeds will succeed. Take a closer look at some of the ad serving options currently available for RSS feeds. Review of Current Options Google AdSense for Feeds Google's AdSense for Feeds offers contextually targeted advertisements, with a wide selection of advertisers. Google chooses not to divulge the percentage of revenue that is shared with the publisher, so it is difficult if not impossible to predict monthly revenue. The current Google AdSense system for feeds is tied to blogs and does not appear to be overly flexible. google/adsense Pheedo Pheedo displays categorized advertisements rather than contextual advertisements. The upside to this is that Pheedo's advertisements can be used in conjunction with Google AdSense or AdSense for feeds without violating Google's contract. Pheedo works with the publisher to serve advertisements from similar or related categories associated with the feeds contents. Pheedo's system allows for advanced ad filtering, giving publishers control over keyword ad filtering, specific ad filtering or url filtering. Pheedo's system also allows publishers to sell ads to existing advertisers whom they already have a relationship. The revenue split is 50% and feeds can be a sponsored flat rate advertisement or a pay-per-click advertisement, where the publisher is only paid if the advertisement is clicked. pheedo Kanoodle for Feeds Kanoodles systems for providing advertisements for feeds is similar to Google's but they do not have the breadth of advertisers that Google boasts. Advertisements are served based on topics, not to keywords. Kanoodle shares 50% of the revenue generated from the advertisements with the publisher serving the ad. kanoodle Evaluating Options When evaluating feed ad serving solutions consider the following: 1. Ad Relevance In order to generate revenue from RSS advertisements or for an advertising campaign to succeed using RSS as a channel. It is absolutely critical that the advertisements served in the feed contain related content, the more related the content the higher the likelihood that the advertisements will be of interest to the reader and clicked. Also the closer the content relates to the feeds theme the higher the likelihood the reader will have genuine interest in the product or service being advertised. 2. Ad Ratio Publishers need to retain control over the frequency of advertisements. Readers will become frustrated with feeds that are heavily laden with advertisements and genuine content. The advertiser is happy as they are reaching a targeted audience the publisher is happy because their advertisement is being clicked and generating revenue. 3. Clearly Denoted as Ads The debate over editorial control and advertisements rage on. It is generally considered proper net etiquette for publishers to clearly mark advertisements to distinguish them from editorial web content. When selecting a RSS advertising partner consider the context in which the advertisements are displayed. Does it blend with the feed or site, while still being clearly marked sponsored material? Or does the content blend so well that it appear as a product or service endorsement from the publisher? Credibility and reputation online matter, and the segregation of advertisements and ensuring they are properly denoted as such will go a long way to enhance credibility with readers. Clearly as RSS increases in popularity publishers are looking for ways to monetize their content. RSS in advertising is a logical step, and striking a balance between quality, consistent content and occasional related advertisements will lead to the success of advertising in RSS feeds. If the balance is not found, publishers may be forced to move to a subscription RSS feed model. Permissions: Permissions and notification of use not required.
You may already know that RSS stands for Remote Site Syndication, but what does that mean to you and more importantly, how can you use RSS to help you make more money? Simply put, RSS feeds are written in a computer language called XML, a special mark up language much like HTML. This means that they have mechanisms included that identify structures in a document. The structures define the content and how that content will be displayed within that document. RSS is what makes big news websites possible: RSS files are used to create a data feed which will deliver headlines, links or virtually any other piece of information to a channel viewer application, commonly called a news reader. These readers are subscribed to certain RSS feed URL's and constantly monitor them over the Internet, alerting the user when ever any new information has been added to the feed. So, how can you use this to your advantage as an internet marketer? Here are the most popular ways to integrate RSS feeds into your marketing effort: You can use RSS to supplement any email marketing you are currently doing, take advantage of RSS feeds to drive traffic to your blog or sales site or create your own RSS feeds so your messages and information show up on thousands of websites, blogs and desktops online. Although many marketing gurus will claim that email marketing isn't dead, with the advent of increasing spam complaints and filters coupled with the threat of viruses originating from an email, more and more people are leery of even opening your email. So even if you have a large email list, the likelihood of your emails being opened is becoming increasingly slim. With RSS, your messages won't ever get filtered and they will have a much higher chance of actually being read vs. email. Your marketing results can only be better when people actually read your message. You can even incorporate autoresponders in conjunction with RSS. Including RSS feeds on your content site or blog allows you to add fully dynamic theme-related content to your web pages making your site or blog very popular with the search engines. The constantly updated content is exactly what the search engines crave and helps increase your search engine ranking, driving more traffic to your page. Probably the best way to use RSS to help your online marketing efforts is to create your own RSS feed. This way your information will be published on any website that is using the RSS feed you are supplying that information to. There's even automated software to submit your RSS feeds to the various directories that supply the feeds to marketers using them on their websites as described above. RSS is still a relatively unknown method of driving traffic to websites, but is becoming more popular every day. As an internet marketer, this is a great opportunity to take advantage of this new technology before the rest of the online community jumps on the bandwagon.
The first step in marketing your product is to get your content delivered to end-users. Only then can you communicate to them, sell your products and build lasting relationships with them. While some Internet information delivery channels fail in their purpose as in the case of e-mails. This in turn throws most of our publishing efforts to delete box. We end up wasting money, efforts and most of all our precious time. Direct marketing, direct selling, relationship building, public relations through direct communication with media, communicating with your business partners and employees, direct advertising of your products, customer announcements and updates all these are made impossible if your content cannot be delivered to the end-users. End users can be your customers, prospects, the media, business partners and employees. RSS assures 100% delivery of the contents to the people who have willingly subscribed for your information. Below are some general examples of the contents you can deliver to your various subscribers: · Newspapers can use RSS feeds to deliver their latest news articles to the subscribers. This enables them to always stay informed about the flash news around the globe. The book publishers can use RSS feeds to announce their best sellers. This would help their users to keep track of releases they are most interested in. · RSS feeds can help the affiliate managers to communicate with their affiliates. · Banks can create RSS feeds to post their customers on their new schemes on savings or any change in the interest rates calculated etc. · Software being the hottest on the current technology market, software companies can keep their subscribers informed on the latest downloads and relevant software packages available. They can also provide them with easy access to software updates, delivered to them exactly as they become available without the fuss of having to visit your website or deal with huge e-mail attachments. Thus avoiding Spam filters or other barricades. · A few hundred content publishers are using RSS to deliver audio content, such as interviews even radio shows. · Some websites allows people to post pictures, videos and text from their mobile phones via RSS feeds. · Educational institutions use RSS to deliver educational content. · As a supplement to their e-mail delivery some use RSS feeds to deliver their newsletters as I do with mine. · RSS feeds can help you publish living digital catalogues of your products and provide your customers with your latest product releases. The products may be categorized so that it is easier to view and place order according to the product they are interested in. RSS auto responders with scheduled messages can be created to keep in constant marketing touch with your prospects and slowly get them to the point · of purchase. · You can provide limited-access content to your customers, employees, team members and even investors, without fearing other unwanted eyes. RSS feeds can be used for internal communications, team working and other needs. As you can see, through RSS, practically any kind of content to practically any kind of target audiences can be delivered. The only thing to be kept in mind is the content has been broken down into several individual items or stories. The opportunities for integrating RSS in to your communicational strategies are endless. There are no limits to what, who and how you can communicate through RSS. James McIntosh has been a business development consultant for the past 23 years helping his clients start and grow a wide variety of businesses. He is the editor of the free newsletter Concept Development. The newsletter provides free and low cost methods and tools for today’s entrepreneur.
Microsoft stands accused of usurping an emerging web application, and information professionals are advised to sit up and take notice. Not so much of the non-story itself, but the underlying trends which spell fundamental change to their industry. To put things in perspective, here’s a tech flashback: At the height of the dot-com bubble, when billions of venture capital dollars were being blown on one 15-minute cyberfad after the next - and Netscape and Microsoft were at each other’s throats in the vicious Browser Wars - the industry media caught wind of a new buzzword: ‘Push’. Push technology was going to redefine the web. Why should we spend hours just surfing (I mean, how much fun does that sound?) when we could spell out our requirements and allow content providers to ‘push’ what we were looking for to our desktop? For a while there, push looked like the answer to all our web needs and in 1997, push player PointCast appeared to be actually worth the $450 million bid made by News Corp. Two years later, PointCast went for just $7 million after running into the kind of revenue problems that would burst the global dot-com bubble. Push became synonymous with dot-com failure. Wanted to sound a bum note at a Silicon Valley party in 2001? Just slip “Boo”, “Irrational exuberance” or “push” into the conversation. Then sit back and watch them choke on their frappuccinos. While push may be dead and buried, it lives on - in spirit, at least - in a technology that has been quietly taking the web by stealth. Where push tried the direct approach and failed, the new contender – RSS – has crept in through the backdoor. Here’s the tech stuff in a nutshell: RSS (which stands for Rich Site Summary, RDF Site Summary, or Really Simple Syndication; take your pick) has emerged as the dominant delivery method for news websites and weblogs. RSS is, in turn, a file format of XML (no choice with this one, it’s Extensible Markup Language), and, frankly, even information professionals can end the tricky part of their RSS education here. What matters now is this: RSS is everywhere. And it’s not just the 800lb gorilla sites like Google News (news. google) and Yahoo! News (news. yahoo/) making use of RSS - want to keep track of the 25 hottest urban legends? Snopes’s feed is here: snopes/info/top25uls. rss. Or why not subscribe to The Mead Feed( gotmead/atom. xml) and receive “random maunderings [sic] on the mead-making industry”. For public relations professional, gaining comprehensive knowledge of RSS and how to use it is an absolute no brainer – major news aggregators are waiting for press releases right now, as long as they are provided in RSS format. And RSS feeds of search engine results can automate daily press clipping chores. Even the lowliest news and information sites are offering full RSS compliance. Which is why many developers and other early adopters were outraged by Microsoft’s perceived highjacking of RSS last month. Word hit the street that Big Bill was planning to refer to RSS feeds as “web feeds” in a future version of Internet Explorer. Foul, cried the geeks. Microsoft was simply renaming an existing technology and shouldn’t be allowed to pass this technology off as its own innovation. But the furore was short lived when the same geeks realised the vast majority of computer users didn’t have a clue what RSS was in the first place, never mind how to put it to good use. And when it was also pointed out that Google and the open-source web browser Firefox also gave RSS feeds more user-friendly names, the Microsoft bashing died down to the usual background noise. In fact, most commentators skimmed over the key element of the Microsoft scare: the Internet Explorer integration. It doesn’t matter what it’s called, just as long as the main players see enough potential in it to maintain and expand their support for it. Like it or not, Microsoft still holds the lion’s share of the browser market and if RSS is to continue its conquest of the web, then a little help from Bill could be just the ticket.
: 1. RSS Feeds Provide Instant Themed Content? There are several publishers of RSS feeds that are specific to a particular theme. Since the feed is highly targeted, it could contain several keywords that you want to rank highly for. Adding these keywords to your pages helps Google tag your site as one with relevant content. 2. RSS Feeds Provide Fresh, Updated Content RSS feeds from large publishers are updated at specific intervals. When the publisher adds a new article to the feed, the oldest article is dropped. These changes are immediately effected on your pages with the RSS feed as well. So you have fresh relevant content for your visitors every hour or day. 3. RSS Feeds Result in More Frequent Spidering One thing I never anticipated would happen as a result of adding an RSS feed to my site was that the Googlebot visited my site almost daily. To the Googlebot, my page that had the RSS feed incorporated into it was as good as a page that was being updated daily, and in its judgement, was a page that was worth visiting daily. What this means to you, is that you will have your site being indexed more frequently by the Googlebot and so any new pages that you add to your site will be picked up much faster than your competitors. Better Search Engine Rankings with RSS RSS is the latest craze in online publishing. But what exactly is RSS? RSS or Rich Site Syndication is a file format similar to XML, and is used by publishers to make their content available to others in a format that can be universally understood. RSS allows publishers to "Syndicate" their content through the distribution of lists of hyperlinks. It has actually been around for a while, but with the advent of spam filters and online blogging, it is fast becoming the choice of ezine publishers who want to get their message across to their subscribers.
However, not much attention has been given to the advantages RSS provides for search engine optimization. Why Search Engines Love RSS? Many SEO experts believe that sites optimized around themes, or niches, where all pages correspond to a particular subject or set of keywords, rank better in the search engines. For example, if your website is designed to sell tennis rackets, your entire site content would be focused around tennis and tennis rackets. Search engines like Google seem to prefer tightly-themed pages. But where does RSS figure in all this? RSS feeds, usually sourced from newsfeeds or blogs, often correspond to a particular theme or niche. By using highly targeted RSS feeds, you can enhance your site's content without having to write a single line on your own. It's like having your own content writer - writing theme-based articles for you - for free! Visit us: halfvalue/top-articles/seo-resources. html
: Imagine a tool that would: 1. Simply allow you to add all of your RSS feeds into a list. 2. Select which RSS feed directories you would like to submit your feeds to 3. And with the push of a button blast your feed instantly to all of them 4. Possibly double or triple your income, with the extra traffic almost overnight. RSS Announcer Is Easy To Use- RSS announcer is so easy to use, that even a child could figure it out. When we were having the software developed my nine-year-old son did most of the testing. He had a ball watching all the content we created showing up immediately in the major RSS directories and knowing that he and put it there all on his own what this simple to use the software. If only he knew the value these RSS feeds can bring, we would probably have never been able to get him away from the computer It's all been automated for you- When you open RSS Announcer's interface you will be prompted to enter in some basic information such as the title and description of your web site, plus the actual link to your RSS feed, the category of which your RSS feed falls under, and a few other small things. It will then save this information for future use so as you build more and more RSS feeds up, RSS Announcer will remember them for the next time you use the software. I absolutely guarantee you will be amazed when you see the amount of time that you can save, the amount of content, you can spread all over the Internet, and the amount of extra money that content can be bringing in immediately. If you respond immediately, you'll also receive the following: Bonus #1: Reply Email Automator - Full MASTER Reprint Rights We have only sold MASTER RIGHTS to REA to a handful of people before so you will be one of the first to have master rights to this great product. This is a $197 value Bonus #2: CantMissThis's Amazing Popups - Three Months Free We have arranged a special deal for you to be able to get three months free to the new amazing way to make sure your web site visitors "Can't Miss" any message you wish to place in from of them! Get your 3 months free membership now before it's too late! This is a $14.95 per month value and you get 3 months FREE! Together these 2 free bonuses are worth more than double your investment in “RSS Announcer”-- but they're all yours absolutely free when you order by midnight today! Click Here To Download RSS Announcer: RSS Announcer Click Here To Download RSS Feeds Creator: RSS Feeds Creator
Really Simple Syndication (RSS) has taken off in a big way. Just as satellite television beams more channels into your home than you can watch, RSS allows to you display an endless amount of other peoples content. Whilst RSS XML feeds are plenty, there's not as much in the way of clear, simple instruction when it comes to making use of those feeds. If you're one of the webmasters who uses a content management system that makes using RSS XML feeds as simple as specifying a feed URL then you're fortunate in that respect. For others, the options available tend to be offered by developers of the software and the usage instructions provided can often be riddled with technical jargon. Many cry, "Use my feed", but fewer tell you how. One of the best and easiest ways I've found to show the content from an RSS XML feed on one of my websites is to use a ready made PHP parser. Now, don't worry about what that means, just think of it as somthing that someone has already created; a blackbox that makes it easy for you to use content from RSS feeds and display it on your website. For this guide, I've used MagpieRSS because it's compact, works well and is distributed under the GPL, which basically means it's free for you to use. Now, MagpieRSS is written in PHP so you'll need a compatible hosting account that allows you to execute PHP scripts. For the purposes of this guide, I'm assuming you've some level of basic knowledge about websites e. g. you know how to FTP, change file permissions etc. Covering the basics of running a website is beyond the scope of this article. Instead, let's cover what are probably the most difficult steps; displaying the content from an RSS feed on your website. 1. Download the latest stable release of MagpieRSS. 2. Extract the contents of the ZIP file onto your computer. 3. The core files you need from the ZIP package are rss_cache. inc, rss_fetch. inc, rss_parse. inc, rss_utils. inc. You'll also need the extlib folder together with the Snoopy. class. inc file inside of it. 4. Create a new file to display your RSS feed. I've called mine, index. php. Inside this file, copy and paste the contents of the file referred to below and save it. 5. Upload all of the files and the folder mentioned in steps 3 and 4 to your hosting account. Put them into the desired location, but ensure that the Snoopy. class. inc file is still within the extlib folder. 6. Then visit the file you created in step 4 using your web browser. That's the basics of it. Once you've got this far, customising the way you present the content of the feed is relatively easy. Just refer back to the MagpieRSS website for guidance on how to do this.
You may already know that RSS stands for Remote Site Syndication, but what does that really mean to you and more importantly, how can you use RSS to help you make more money? Simply put, RSS feeds are written in XML, a special mark up language much like html. That means that they have mechanisms included that identify structures in a document. The structures define the content and how that content will be displayed within that document. RSS is what makes big news websites possible: RSS files are used to create a data feed which will deliver headlines, links or virtually any other piece of information to a channel viewer application, commonly called a news reader. These readers are subscribed to certain RSS feeds and constantly monitor them, alerting the user when every any new information has been added to the feed. So, how can you use this to your advantage as an internet marketer? Here are the most popular ways to integrate RSS feeds into your marketing effort: you can use RSS to replace any email marketing you are currently doing, take advantage of RSS feeds to drive traffic to your blog or sales site or create your own RSS feed so your messages and information show up on thousands of websites, blogs and desktops online. Although many marketing gurus will claim that email marketing isn't dead, with the advent of increasing spam complaints and filters coupled with the threat of viruses originating from an email, more and more people are leery of even opening your email. So even if you have a large email list, the likelihood of your emails being opened is becoming increasingly slim. With RSS, your messages won't ever get filtered and have a much higher chance of actually being read vs. a typical email. And your marketing results can only be better when people actually read your message. You can even incorporate autoresponders in conjunction with RSS. Including RSS feeds on your content site or blog allows you to add fully dynamic theme-related content to your web pages making your site or blog very popular with the search engines. The constantly updated content is exactly what the search engines crave and helps increase your search engine ranking, driving more traffic to your page. Probably the best way to use RSS to help your online marketing efforts is to create your own RSS feed. This way your information will be published on any website that is using the RSS feed you are supplying that information to. There's even automated software to submit your RSS feeds to the various directories that supply the feeds to marketers using them as described above. RSS is still a relatively unknown method of driving traffic to websites, but is becoming more popular every day. As an internet marketer, this is a great opportunity to take advantage of this new technology before the rest of the online gurus jump on the bandwagon.
RSS, (Really Simple Syndication) has become so popular today and is being referred to by internet users as "Pull" Technology rather than "Push" Technology. It's difficult to imagine that anyone who logs on to the Internet has not heard of "Spam." Most, If not all Internet users are inundated with these advertisements, that we did not ask for or request. For those of you that may not be familiar with the term, rest assured we're not talking about canned meat here. LOL! Rather, it is unwanted advertising from people that we neither asked for or requested to recieve. Spam is "Push" technology. "Pushed" in your face and inbox, wanted or not. Many believe this brand of "Push" technology is or will be, the death of email. Yet, as long as there are individuals and companies that continue to use the illegal spam process, email will be around for a long long time. The irony being, companies are raking in millions, selling spam solutions, to people and big corporations, that are Not Working! RSS, is the Total Opposite of the above "Push" technology. When subscribing to an RSS Feed, subscribers "Pull" information into their RSS Readers and can only be done so if someone voluntarily subscribes to a particular RSS Feed. If they find it's not the information they want, they can simply unsubscribe and never have to recieve another message from the owner of that particular feed. Hence the term "Pull" Technology. Utilizing RSS "Pull" technology has become a popular source of income for webmasters that use RSS Feeds on their websites. Here's How: Let's say, you set up a one page mini-site or you could even set up a Blog. A Blog would be a quick and easy alternative. You can then host ads from either Google Adsense or the New Yahoo look alike Google Ads. When someone visits your page and clicks one of your ads, You Get Paid. If you've followed along and done the steps above, you've created a good starting place. You're going to need to make sure your pages are optimized properly. This will ensure you get your page ranked high in the search engines. Like any site or page, the more targeted traffic you get, greater are the chances that someone will click your ads. Which increases your Income. Now, by using the power of RSS you increase your pages earning potential. When you add an RSS Feed to your page, you convert it into an ever changing, dynamic web page. Bringing you an abundance of visitors who, in all probability will return to read it. Especially if you add 10 or 15 RSS Feeds to your page. You will create a dynamic, ever changing, self updating page. Providing valuable content that readers will want to read, over and over again. Any web page can be turned into a dynamic web page. Just use the free RSS creator software called "Carp" This is one of the most popular free versions and can be downloaded here: geckotribe/rss/carp/ After you set the program up on your website and added the proper code to your website, then you will need to collect RSS feeds that relate to the topic of your web page. You've got your web page, It's topic is about writing articles. Go to Google News, Get their RSS Feed Code, Insert it into the designated Carp Coding, then make the necessary changes found below: news. google/news? hl=en&q=writing+articles&ie=UTF-8&output=rss Same with Topix. net, adjust the code like this: rss. topix. net/search/?q=writing+articles&xml=1 Once you've got your web page uploaded, It will automatically pull in fresh content from Google and Topix about writing articles. Do these things for any web page and watch your search engine ranking soar and also your Income!
Most of you have seen those little buttons on websites labeled RSS or XML. If you are wondering what they are, RSS means Really Simple Syndication. Really simple because when you subscribe to a site that has this aspect, you keep up-to-date alongside new data without having to check the site every day. This is actually acceptable news because you can use it to get newsfeeds from major news networks, news on new movies, even your favorite musician's trip dates or CD releases. This new weave to the Internet is extremely valuable to you as a Internet marketer too. Imagine replacing email marketing next to RSS marketing. People actually subscribe meaning they crave your report updates, similar to opt-in newsletters. With newsletters you have to write them and your site content. With RSS, when you update your content, all subscribers are notified by their newsreaders. Newsreaders are special software that review RSS feeds. To get started, download a free RSS reader. If you use a Windows PC, go to rssreader For Mac users, see ranchero/netnewswire Before you are set up, here's all you or your customers have to do... See how much you can learn about money when you take a little time to read a well-researched article? Don't miss out on the rest of this great information. Right-click (control-click for Mac users) on any RSS button on a site, blog or news source that interests you. Select Copy Shortcut ("Copy Link to Clipboard" for Mac, "Copy Link Location" for Firefox browsers), and paste that URL into your RSS Reader. And that is it, you are subscribed. Once you get started, your favorite parts of the Web come to you. No need to go out and check for updates all the time. If you do not want to download software, subscribe to your favorite feeds through My Yahoo or My MSN. So how does any of this create you money? More traffic means extra cash. By placing RSS on your website or your blog, anyone can subscribe automatically and understand when a new product or service is available. This new breed of Internet shopper is not to be rejected. To take advantage of the traffic you have to set up your RSS feed available to website visitors and submit your feed message to RSS, blog and XML kind directories. Here's how you get RSS for your site! Go to blogs. law. harvard. edu/tech/rss for the finest source of RSS and Blog information. There are several file types for RSS and here you find out which is best and why. There is no need to become a techie to use RSS and XML. You just need to know enough about this newest technology to use it. Once you do, it comes simple to see how you make money online with RSS. In the same way newsletters and opt-in email are used for successful marketing, RSS is much easier, faster, and a much less intrusive way to communicate with potential or existing clients and customers. It's very critical to provide exactly what individuals want to make money online. How can there be a better way to do that than to allow people to subscribe to their wants and wishes? Start using RSS and XML technologies now to make money online. To add fuel to your marketing fire, use RSS to optimize content and add constant updates to your web pages. Take time to consider the points presented above. What you learn may help you overcome your hesitation to take action.
If you’re spending a lot of time online, you may be noticing a lot of websites with links to RSS feeds, and you may not be certain what these are. If you’re looking for current information or if you want to provide information, you may be missing out on a great tool. There are a couple opinions as to what RSS stands for, but basically what you need to know is that it allows the content from a website to be syndicated. For visitors, this makes it easier to keep up with what is happening on a website; for webmasters it provides one more way to keep in contact with your visitors. Even if you are not familiar with RSS you might have used it already. Yahoo, MSN and Google all have pages you can personalize to include information that is of interest to you. RSS is how this is generally done. With each of these services there are items they have listed that you can easily add as well as a way for you to select an RSS feed so that exactly the things you are interested in appear on your page. One of the most common uses is in blogs. The feed is a very popular way to encourage people to come back and visit regularly, as they are automatically notified of new content. Some websites are also using RSS as a supplement to email newsletters. RSS has the advantage for the user that it is easy to subscribe or unsubscribe to, and there is no spam. For the website owner, RSS ensures that their messages do not fall prey to spam filters or spam complaints. Subscribing to an RSS feed is very easy if you have a My Yahoo, My MSN or a personalized Google homepage. Some sites have buttons you just click; other times you need to get the URL of the RSS feed, then find where you add content to your pages and put in the URL. You might also choose to use a feed reader on your computer. There are free and paid versions; a quick search on your favorite search engine should find one that is suitable to your needs. If you have a website and want to take advantage of RSS, there are several possibilities. One is, of course, the aforementioned blog. Content management systems such as Joomla also provide you with an RSS feed for people to subscribe to. You can also create an RSS feed on your own, although that requires more effort. RSS is tremendously helpful in making content more accessible. A well planned RSS feed benefits both webmasters and visitors. Choose a way that is easy for you to subscribe to RSS feeds and let the information come to you.
RSS content syndication is relatively new legitimate practice in the world of search engine optimization (SEO). Marketing professionals specializing in SEO techniques are beginning to recognize the value of RSS content syndication however, and it seems that the more popular this technique becomes the more effective the results. The value of RSS content syndication lies in the links contained within the content. This is because the big search engines like Google and Yahoo! pay a whole lot more attention to incoming links to a website than they did in the past. We’ll get to content a little later, because it still counts, but it is so important to understand why syndicating content to RSS feeds across the web may make you more money and cost you LESS! RSS feeds are appearing on websites across the internet in order to keep people up to date with the latest news or information on a particular topic quickly. And we all know that users expect quality content, but even more so they expect that content to appear immediately! And, they want to see the content. They do not want to look for the content. They do not want to link to the content. They want the content to jump off of the screen and into their brains in 10 seconds or less! Perhaps this is why Really Simple Syndication, or RSS, came about in the first place. It’s great news for web site owners too, however. Taking advantage of the huge variety and sheer number of RSS feeds that accept submissions from other websites provides a very cheap and simple way to develop more web site traffic and higher income. Did I mention cheap? A minimal amount of time invested will allow you to not only provide a way for your loyal visitors to stay aware of your newest updates, but also to expand the awareness of the world about your services or products. I did mention cheap, right? Well, RSS content and article syndication allows you to spend some time preparing content in the standard XML RSS format and then to make it available to many free RSS feeds across the world. If you have ever spent a large amount of money on an online marketing program – you already know the drawbacks of traditional internet marketing. Mass emails are no longer effective due to the increasing power of spam filters. Directory listing services are finding that their clients are removing their links due to retribution by the major search engine algorithms. And, Pay Per Click… well it’s just really expensive if you intend to see real results. With RSS syndication, you are never going to face any of these issues. If you can write an html file for your website, you can syndicate your own RSS content. The basic process is quite simple to master, and as you become more familiar your skills will expand quickly as well. What’s even better news for web site owners? The major search engines are not only approving of RSS syndication, they are providing RSS feeds open for submission in a huge array of topic areas like sports, entertainment, world news, travel, health and technology. There is a topic for every web site owner willing to put in a little effort! And people use their sites already, so what a better place to syndicate your content? When you place content in an RSS feed, a link appears to your web site. This is noticed by the major search engines, and helps to increase your link popularity among the search engines. Link popularity will potentially move your site up in the search engine results pages (SERPS)bine these two facts, and you will see that no matter how you look at it, RSS syndication will get you more traffic. It doesn’t really matter whether your additional visitors found you through an RSS feed, or if your visibility and increased link popularity allowed them to find you through a major search engine! Think about that, and you are sure to see the true benefit of RSS content. There’s that word again… “Content.” RSS content is different from what you might normally expect in an SEO campaign. The reason that most web sites containing RSS feeds put them there in the first place is to provide extra information for their visitors. Think about it, if you publish a web site geared towards IT professionals you might be providing content that is of a fairly specific nature. You may be giving information, tutorials or even advertising for a certain software package. Although this information is important to a large majority of the visitors who click on your link, some visitors may be more interested in a different area of the IT field. Providing an RSS feed that displays the latest in the world of IT news may be a great answer. If the information found in your RSS feed is quality and relative to your visitors’ interests, they will bookmark your site. Then they will COME BACK! But what does that mean to you as the RSS syndicated content provider? It means that you will need to produce quality content – because it’s your content that keeps the users coming back to the original site. As long as your content is quality, and you remain a part of that RSS feed, you will see increased new and return visitors. And generating traffic is the largest goal of an SEO campaign, so why wouldn’t you want to syndicate quality content for RSS feeds? This simple and inexpensive method of marketing your website is gaining popularity, and becoming visible now as a content provider will only mean greater returns in the future.
What’s an RSS feed? Due to the overwhelming amount of spam on the internet, many users are turning from traditional newsletter subscriptions to RSS feeds to get their information. RSS is Really Simple Syndication. Besides connecting you directly to your customers, feeds are advantageous for several reasons: • They update automatically. Anytime you publish a new article or blog, your readers receive it with no effort on their part, or yours. • Unlike an email campaign, they don’t force you to contend with costly black lists and spam filters. • They’re a 100% opt-in marketing tool. Your documents are transmitted in a mark-up language that requires your subscribers to download a reader, like Bloglines or FeedDemon, to translate them. So all your subscribers really want the information you’re providing. Where Is This Going?—The Future of RSS Bill Flitter, founder of RSS analytics engine Pheedo, suggests, in the near future, feeds will become much simpler and more user-friendly. Says Flitter, “Once RSS becomes a little bit easier, I think we’ll see a huge surge in its use.” Firefox and Safari are already RSS-enabled, and Internet Explorer and Outlook will be soon. Expect to see individualized RSS feeds gain popularity—customized feeds where a user can choose what kind of content comes through to them. Flitter projects, “I think we’ll see…individual subscriptions increase so you can send information that’s more relevant to that end user… like Tivo for the web.” Another likely change is that news readers will allow you to customize the look of your feed, rather than translating every one alike. You’ll be able to brand your feed, change its style, and differentiate it from every other feed so your customers can recognize it easily. How Can I Use RSS for My EBiz? Use feeds to send newsletters, product promos, blogs, and special offers. You can create your content using any blog platform—Type Pad, Word Press, Movable Type. They all generate RSS feeds—your only job is choosing the content. The important thing is to keep your content fresh and relevant to your audience, because with one click they can unsubscribe. Try to balance generating sales with sharing interesting info and useful tips.